Who we are
Rushabh Trading Company
Eyewear manufacturer, wholesaler and trader in Ahmedabad, Gujarat, India since 1985 — supplying the businesses that sell eyewear, not wearers directly.
Our story
Four decades in one product category
The equipment has changed and the customers have become international. The product has not.
The focus is deliberate. Eyewear is decided by small things — how the bridge sits, whether the arm holds an adjustment, whether the polish survives a month in a shirt pocket. A general plastics factory does not learn those as a sideline.
We make cellulose acetate frames under our own Clarish™ brand, and for other people's brands through OEM, ODM and private label work. Our customers are all reselling — so our job is to make them look good to their customer.
Forty years, one product, and no plans to diversify.
Our focus, since 1985
How we make a frame1985
Established in Ahmedabad
41+
Years in one product category
22
Models in production
258
Colourways across the range
Our mission
To make premium-quality spectacles accessible worldwide — durable, comfortable eyewear that pairs real craftsmanship with fair pricing.
Our vision
To set the benchmark for premium eyewear manufacturing from India — through better process, honest partnership and frames that outlast the season.
Our strengths
Why partner with us
Four decades of precision-engineered eyewear, built to international standards of quality.
Established 1985
Over forty years of expertise in premium eyewear manufacturing, wholesaling and trade.
Cellulose acetate specialists
Design and production of high-quality cellulose acetate optical frames and sunglasses.
End-to-end OEM, ODM & private label
Complete solutions tailored to global brands and retailers, from concept to finished stock.
CNC machining and hand craft
Advanced CNC machining technology supported by highly skilled artisans for precision craftsmanship.
Comprehensive customisation
Logo printing, laser engraving, bespoke finishes and brand-specific packaging.
Multi-stage quality assurance
Stringent protocols applied at every stage of manufacturing, not only at final inspection.
Export-oriented
Internationally compliant packaging and efficient global supply chain capabilities.
Made in India
World-class quality standards with competitive manufacturing advantages and close attention to detail.
What we do
Manufacturing, wholesale and trade
Three related activities, all in eyewear. Buyers usually come to us for one and end up using more than one.
Manufacturing
Cellulose acetate optical frames and sunglasses, produced under Clarish™ or under your own brand.
OEM, ODM & private label
Contract production for brands, retailers and distributors building their own ranges.
Wholesale & trade
Supply of spectacle frames to optical retailers, distributors and trade buyers.
Straight answer
On the numbers we do not publish
No capacity figures, employee counts, certification logos or country lists here — they are easy to inflate and impossible to verify from a web page. Ask, and we answer for your programme.
Work with us
Tell us what you need to build
Send us your reference designs, quantities and destination market. We will come back with material options, a sampling plan and an honest view of what we can deliver.